Brand Strategy, B2B Marketing, Customer Based Selling Jaslyin Qiyu Brand Strategy, B2B Marketing, Customer Based Selling Jaslyin Qiyu

Strategic Partnership: Bridging Marketing Excellence with Market Entry Expertise

Mad About Marketing Consulting officially partners with FBCCS Global to deliver comprehensive market transformation solutions across Asia-Pacific.

Why This Partnership Matters

The convergence of strategic marketing transformation with practical market entry execution creates something powerful—a seamless bridge between vision and implementation.

What FBCCS Global brings to the table:

  • Deep market penetration expertise across Europe-Asia corridors

  • Comprehensive business infrastructure support (from incorporation to insurance)

  • Local sales execution capabilities with proven B2B/B2C track records

  • Access to Singapore's substantial government grant ecosystem (up to $500K)

Francis Oh, CEO of FBCCS Global: "Market entry isn't just about registration and compliance—it's about building sustainable competitive positioning from day one. This partnership addresses the gap between administrative market access and strategic market penetration. When companies combine practical infrastructure capabilities with marketing transformation expertise, they're not just entering markets—they're positioning to win them."

What Mad About Marketing Consulting contributes:

  • Strategic marketing transformation and MarTech readiness frameworks

  • Customer experience excellence and change management expertise

  • Fractional marketing-as-a-service models

  • AI adoption strategies that drive measurable business outcomes

Jaslyin Qiyu, Managing Director of Mad About Marketing Consulting: "The most elegant marketing strategies fail without proper execution infrastructure, while the most sophisticated market entry approaches stumble without strategic marketing foundation. This partnership eliminates that false choice. We're creating integrated transformation pathways that address both the intellectual rigor of strategic marketing and the practical realities of sustainable market development."

The Strategic Advantage

This isn't about combining services—it's about creating integrated pathways for companies navigating complex market entries while building sustainable competitive advantages.

Whether you're a Greater China conglomerate looking to venture into Singapore, European enterprise eyeing Singapore's strategic position, a US company seeking Asian market penetration, or a local SME struggling with lead generation in today's challenging environment, this partnership delivers end-to-end transformation capability.

Market entry without a strategic marketing foundation often fails. Marketing transformation without practical execution support rarely scales.

Together, we're addressing both simultaneously.

Interested in exploring how strategic marketing transformation can accelerate your market entry or growth objectives? The conversation starts with understanding where current approaches fall short. Contact us here.

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